Transform and Inform Your Restaurant Marketing “I’ll have the usual.” Whether you get the same triple-shot latte every morning at your local coffee shop or go for the turkey sandwich and BBQ chips at lunch, you have your go-to order depending on where you are, what time of day it is and even what the ... <a title="What Restaurant Operators Must Know About Predictive Analysis and Intent Data" class="read-more" href="https://newstaging.evokad.com/predictive-intent-restaurant-marketing/" aria-label="Read more about What Restaurant Operators Must Know About Predictive Analysis and Intent Data">Read more</a>

According to Trip Advisor, 90% of hoteliers consider differentiating from competition the most important factor in the future of their business. Guest expectations are a moving target in the hotel industry, and it is the hotelier’s job to not only meet these expectations but exceed them. The constant shift in trends, whether it’s ephemeral or ... <a title="Taking a Different Approach to the Ever-Changing Hotel Experience" class="read-more" href="https://newstaging.evokad.com/everchanging-hotel-experience/" aria-label="Read more about Taking a Different Approach to the Ever-Changing Hotel Experience">Read more</a>

The New Year is approaching, and just about everyone is making their resolutions to eat better, exercise more and generally adopt a healthier lifestyle in 2019. But after the ball drops in Times Square and the confetti settles, the mundane work of keeping those personal commitments begins. The shine can wear off quickly: in fact, ... <a title="Resolutions That Stick: Promoting Healthier Lifestyles Beyond the New Year" class="read-more" href="https://newstaging.evokad.com/healthy-living-new-year/" aria-label="Read more about Resolutions That Stick: Promoting Healthier Lifestyles Beyond the New Year">Read more</a>

Orlando Breaks New Numbers as a Top-Tier Destination The thrill of roller coasters, day trips to the beach and, above all, the magic of Cinderella’s castle are among the many reasons Orlando, Florida racked in 72 million tourists in 2017. This top-tier city didn’t earn the title for most-visited US destination in 2017 overnight, and ... <a title="Strengthen Your Second-Tier Attraction in a Top-Tier Destination" class="read-more" href="https://newstaging.evokad.com/strengthen-your-second-tier-attraction/" aria-label="Read more about Strengthen Your Second-Tier Attraction in a Top-Tier Destination">Read more</a>

      How Relationship Banking Helps Reduce Customer Attrition If another financial institution offered your customers or members a better deal, would they take it? According to a recent survey, 43% of bank customers would be quite or very likely to switch from their current bank. While poor service is ranked number one for ... <a title="4 Steps to Earning Customer Loyalty with a Relationship Banking Strategy" class="read-more" href="https://newstaging.evokad.com/relationship-banking-strategy/" aria-label="Read more about 4 Steps to Earning Customer Loyalty with a Relationship Banking Strategy">Read more</a>

The Dos and Don’ts of Testing and Prevention Campaigns With emotional ads generating twice as much profit as those with rational appeal, it’s evident that emotion plays a prominent factor in healthcare marketing. But approaching the topic of testing and prevention with your target audience can be a difficult task. However, emotion paired with the ... <a title="How to Enhance Your Testing and Prevention Healthcare Campaign" class="read-more" href="https://newstaging.evokad.com/testing-and-prevention-campaign/" aria-label="Read more about How to Enhance Your Testing and Prevention Healthcare Campaign">Read more</a>

Weather’s Impact on Restaurant Sales What was once the topic of small talk is now one of the biggest influences on consumer behavior—the weather. It wasn’t until recently that weather came to the forefront as a tool to predict purchasing patterns, but it’s already proven how impactful it can be to the food industry. More ... <a title="How Weather-Targeted Ads Are Changing the Restaurant Industry" class="read-more" href="https://newstaging.evokad.com/weather-targeted-restaurant-marketing/" aria-label="Read more about How Weather-Targeted Ads Are Changing the Restaurant Industry">Read more</a>

How UNIQUE SELLING PROPOSITIONS Differentiate Your Destination With the tourism industry responsible for $1.6 trillion in bookings in 2017, it’s no secret that standing out in a world of hungry competitors can be a daunting task. So, what is it about your destination or attraction that separates it from the rest? That’s where your unique ... <a title="Are You Leveraging (or Over-Leveraging) Your Destination’s USP?" class="read-more" href="https://newstaging.evokad.com/differentiate-your-destination-usp/" aria-label="Read more about Are You Leveraging (or Over-Leveraging) Your Destination’s USP?">Read more</a>

Successfully Partnering with Fintechs to Elevate Your Financial Institution’s Position Are you missing the mark when it comes to capturing Millennials or Generation Z? Whether you see it in branch or in your numbers, it might seem like Millennials and Generation Z are missing from your audience. You are not the only financial institution witnessing ... <a title="Partnering with Fintechs to Market to Millennials and Gen Z" class="read-more" href="https://newstaging.evokad.com/partnering-with-fintech/" aria-label="Read more about Partnering with Fintechs to Market to Millennials and Gen Z">Read more</a>

Creating a Catering Marketing Strategy A $58 billion opportunity to increase sales and capitalize on a growing market—this is what catering represents for restaurants. But, tapping into this market calls for more than an expanded to-go menu. Operators looking to expand off-premise dining offerings, as well as those seeing stagnant order numbers, must consider and ... <a title="The Catering Opportunity: Defining Catering Customers and How to Reach Them" class="read-more" href="https://newstaging.evokad.com/catering-marketing/" aria-label="Read more about The Catering Opportunity: Defining Catering Customers and How to Reach Them">Read more</a>