The next great boon for banks and credit unions is here—Gen Z. Made up of teens and young adults, this generation is finding its footing in today’s changed world, and many have entered the workforce as college grads carving out the start of their careers. For credit union marketers, this presents a large-scale opportunity to ... <a title="Reaching Gen Z Through Personalized Credit Union Marketing" class="read-more" href="https://newstaging.evokad.com/gen-z-personalized-marketing/" aria-label="Read more about Reaching Gen Z Through Personalized Credit Union Marketing">Read more</a>

This month, our social media coordinator dives deeper into the Apple iOS14 update and what it means for Facebook Ad marketing. Get to know the technical side of things and learn how to navigate your Facebook Ad campaigns through this uncharted territory. Click here to check out Part 1 of this blog series to learn ... <a title="Part 2: How to Survive the Facebook Ads and iOS14 Update" class="read-more" href="https://newstaging.evokad.com/survive-ios14-update-part2/" aria-label="Read more about Part 2: How to Survive the Facebook Ads and iOS14 Update">Read more</a>

Gone are the days where travel brands look to professional, DSLR-grade photography for their digital marketing needs. With so many active social media users (3.96 billion to be exact), the demands for stunning travel imagery are being met by your everyday visitors. And we’re not just talking social influencers that are getting paid for the ... <a title="Modernizing Your Destination Marketing with UGC" class="read-more" href="https://newstaging.evokad.com/modernizing-destination-marketing/" aria-label="Read more about Modernizing Your Destination Marketing with UGC">Read more</a>

Curbside pickup, delivery, takeout—these are words that have become part of our daily vocabulary post-pandemic. While states continue to lift mask mandates and reduce capacity restrictions for restaurants, many consumers have happily adapted to the convenience of online ordering that arose during the pandemic. With most restaurants now offering these services, it is critical that ... <a title="2021 Brand Loyalty Expectations for Restaurant Marketing in an Online Ordering World" class="read-more" href="https://newstaging.evokad.com/brand-loyalty-restaurant-marketing/" aria-label="Read more about 2021 Brand Loyalty Expectations for Restaurant Marketing in an Online Ordering World">Read more</a>

It’s no secret digital marketing is center-stage right now with the amount of time Americans spend on their devices on a steady climb. Digital video marketing in particular is growing in popularity as many social media platforms tend to prefer and promote video content over still images.  If your healthcare practice does not have an ... <a title="Why YouTube Should be a Part of Your Healthcare Marketing" class="read-more" href="https://newstaging.evokad.com/youtube-healthcare-marketing/" aria-label="Read more about Why YouTube Should be a Part of Your Healthcare Marketing">Read more</a>

Simply put, niche destination marketing means capitalizing on your destination’s unique selling proposition (USP) and attracting tourists with interests that match what your location has to offer. You can’t be an expert at everything, so offering your destination as the “best nature hikes for families with a great nightlife scene” might not be the best ... <a title="Destination Marketing Tricks: Choosing the Perfect Travel Niche" class="read-more" href="https://newstaging.evokad.com/choose-perfect-travel-niche-market/" aria-label="Read more about Destination Marketing Tricks: Choosing the Perfect Travel Niche">Read more</a>

The use of video in marketing and advertising has become one of the most important forms of media in the digital age. Video has a unique strength in grabbing and retaining your audience’s attention longer than any other form of digital advertising. Below you’ll find our comprehensive guide for video marketing in email newsletters and ... <a title="Video Marketing Tactics to Improve Restaurant Sales and KPIs" class="read-more" href="https://newstaging.evokad.com/restaurant-video-marketing-tactics/" aria-label="Read more about Video Marketing Tactics to Improve Restaurant Sales and KPIs">Read more</a>

For healthcare marketers, digital advertising on platforms like Google and Facebook offers a cost-effective way to attract new patients, build your doctors’ reputation within your community, and ultimately grow your practice. But, while the potential return on investment can be significant, navigating these channels can be complicated. For starters, which platform offers the greatest ROI ... <a title="Healthcare Marketing with Google Ads vs. Facebook Ads: Increasing ROI and Engagement" class="read-more" href="https://newstaging.evokad.com/healthcare-marketing-google-facebook/" aria-label="Read more about Healthcare Marketing with Google Ads vs. Facebook Ads: Increasing ROI and Engagement">Read more</a>

Using Video to Tell a Story Mobile video consumption is rising by over 100% every year, making video a strong marketing tool for healthcare providers to share fun and helpful information about not only their brand but healthcare as a whole. Through quality content and the right audience healthcare providers can drive engagement rates to ... <a title="Instagram Marketing for Healthcare Practices: Using Videos to Connect" class="read-more" href="https://newstaging.evokad.com/healthcare-marketing-instagram-videos/" aria-label="Read more about Instagram Marketing for Healthcare Practices: Using Videos to Connect">Read more</a>

In today’s competitive market, it’s become more and more challenging to win over the trust of prospective members searching for a financial institution. The truth is, consumers are becoming more reluctant to trust new brands, or even more, leap banks to credit unions. But on the other hand, loyal members are becoming stronger and more ... <a title="Credit Union Marketing Strategies to Drive New Member Acquisitions Higher this Year" class="read-more" href="https://newstaging.evokad.com/credit-union-marketing-member-acquisition/" aria-label="Read more about Credit Union Marketing Strategies to Drive New Member Acquisitions Higher this Year">Read more</a>