The travel and tourism industry has been rolling with the punches for the last year and a half, and now there’s more trouble on the horizon. As consumers have grown more aware of how their data is used, their personal privacy has become a growing concern, causing the government to step in to regulate how ... <a title="Destination Marketing in a Post-Cookie Internet: Evolving Your Marketing Strategy" class="read-more" href="https://newstaging.evokad.com/destination-marketing-third-party-cookies/" aria-label="Read more about Destination Marketing in a Post-Cookie Internet: Evolving Your Marketing Strategy">Read more</a>

It’s hard to believe there was ever a time before search engines like Google. All of a sudden, finding quick answers to questions like, “what are the symptoms of a cold?” or “why do I feel a sharp pain in my left abdomen?” was a far-fetched thought. Fortunately, we live in simpler times now where ... <a title="1 Billion Searches a Day: How Your Patients Look for Medical Information Online" class="read-more" href="https://newstaging.evokad.com/healthcare-marketing-statistics-google/" aria-label="Read more about 1 Billion Searches a Day: How Your Patients Look for Medical Information Online">Read more</a>

How can I better engage with my customer base? Is there a quick and easy way to ramp up my website traffic? What do I have to do to get some positive Yelp reviews? If you’re a restaurant owner and you’ve ever asked yourself these questions, then read further for the answers. These are Evok’s ... <a title="The New Restaurant Marketing Toolkit: What’s Trending in 2021" class="read-more" href="https://newstaging.evokad.com/restaurant-marketing-toolkit-2021/" aria-label="Read more about The New Restaurant Marketing Toolkit: What’s Trending in 2021">Read more</a>

It’s 2021, and you’re a healthcare company looking for success in the new, digital world. Your competition is fierce, your budgets are tight, and you need to be able to differentiate yourself from others who are also fighting for market share. What do you do? The healthcare industry is an ever-evolving market that shifts with ... <a title="Where to Focus Your Healthcare Digital Marketing Strategies in 2021" class="read-more" href="https://newstaging.evokad.com/healthcare-digital-marketing-strategies/" aria-label="Read more about Where to Focus Your Healthcare Digital Marketing Strategies in 2021">Read more</a>

There’s a new segment of patients on the healthcare marketing radar, and it’s up to the providers to align with their demands. Gen Z, also known as the tech-savvy, education-driven, advocates of our time, is making a mark in the world with a spending power of over $143 billion. So, what does this mean for ... <a title="What Does Gen Z Look for in Healthcare Providers?" class="read-more" href="https://newstaging.evokad.com/healthcare-marketing-gen-z/" aria-label="Read more about What Does Gen Z Look for in Healthcare Providers?">Read more</a>

Credit union marketing has evolved. While rate shopping and accounts going inactive after a loan is paid off are still a part of the credit union member lifecycle, how we combat churn has become increasingly sophisticated. Marketing strategies for financial institutions are rapidly shifting from transactional marketing to purpose-driven, relationship-building marketing. And in order to ... <a title="The Evolution of Credit Union Marketing: Personalized Member Experiences" class="read-more" href="https://newstaging.evokad.com/credit-union-marketing-expierences/" aria-label="Read more about The Evolution of Credit Union Marketing: Personalized Member Experiences">Read more</a>

The Age of Privacy It’s no surprise we’ve entered an age where privacy has become one of the top priorities for users across the globe, due to issues like the Cambridge Analytica scandal where third parties exploited Facebook user data. Apple and other major tech companies have led recent shifts in the marketing industry to ... <a title="How Does Apple’s iOS14 Impact Google Ads?" class="read-more" href="https://newstaging.evokad.com/apple-impact-google-ads/" aria-label="Read more about How Does Apple’s iOS14 Impact Google Ads?">Read more</a>

Almost everyone we know has some form of a virtual assistant, whether it’s Siri built into your iPhone, an Amazon Echo, or a Google Home. Voice search and virtual assistance aren’t new, but their technology is becoming more prevalent as users are getting used to using voice commands, hooking their homes up to smart devices, ... <a title="Healthcare Marketing with Voice Search: The Future of Healthcare SEO" class="read-more" href="https://newstaging.evokad.com/voice-search-healthcare-marketing/" aria-label="Read more about Healthcare Marketing with Voice Search: The Future of Healthcare SEO">Read more</a>

If you thought your credit union should solely focus on acquiring new members, then think again. It’s been proven that only a 5% increase in member retention rates can increase a credit union’s revenue anywhere from 25% to 95%. Why? Because members who establish a relationship with your brand already know the value of your ... <a title="8 Ways Your Credit Union Marketing Agency Can Drive Member Retention" class="read-more" href="https://newstaging.evokad.com/credit-union-member-retention/" aria-label="Read more about 8 Ways Your Credit Union Marketing Agency Can Drive Member Retention">Read more</a>

The next great boon for banks and credit unions is here—Gen Z. Made up of teens and young adults, this generation is finding its footing in today’s changed world, and many have entered the workforce as college grads carving out the start of their careers. For credit union marketers, this presents a large-scale opportunity to ... <a title="Reaching Gen Z Through Personalized Credit Union Marketing" class="read-more" href="https://newstaging.evokad.com/gen-z-personalized-marketing/" aria-label="Read more about Reaching Gen Z Through Personalized Credit Union Marketing">Read more</a>