In 2025, credit unions face a pivotal moment: transform their marketing approach or risk losing ground in an increasingly competitive financial landscape. As fintech disruptors and traditional banks pour billions into digital innovation, credit unions possess a unique advantage – their deep community roots and member-first philosophy. Yet this heritage alone isn’t enough. Today’s members ... <a title="Revolutionizing Credit Union Marketing in 2025: Trends Driving Growth and Engagement" class="read-more" href="https://newstaging.evokad.com/credit-union-marketing-growth-trends-2025/" aria-label="Read more about Revolutionizing Credit Union Marketing in 2025: Trends Driving Growth and Engagement">Read more</a>

In a dramatic turn of events, TikTok has restored its services to its 170 million U.S. users. The app went dark briefly on Saturday after a Supreme Court ruling upheld a ban on national security grounds. However, President-elect Donald Trump announced he would issue an executive order delaying the ban to allow time for a ... <a title="TikTok Marketing Strategy Guide: Multi-Industry Framework for 2025" class="read-more" href="https://newstaging.evokad.com/tiktok-marketing-70-20-10-philosophy-strategy/" aria-label="Read more about TikTok Marketing Strategy Guide: Multi-Industry Framework for 2025">Read more</a>

As a Chief Marketing Officer, you’re no stranger to juggling multiple responsibilities. However, there’s one critical task that demands your immediate attention: successfully navigating Google’s March 2024 Core Update. Failing to adapt to these changes could result in a significant decline in your search rankings, leaving your organization struggling to connect with its target audience. ... <a title="Thriving in the Face of Google’s March 2024 Core Update: Strategies for CMOs" class="read-more" href="https://newstaging.evokad.com/mastering-googles-march-2024-core-update/" aria-label="Read more about Thriving in the Face of Google’s March 2024 Core Update: Strategies for CMOs">Read more</a>

Evok recently attended the 2023 Destinations Florida (https://www.fadmo.org/) Annual Meeting, bringing together Florida tourism boards, media partners, agencies, and influencers. With travel continuing to rapidly evolve post-pandemic, attendees were eager to exchange ideas and strategies, drawing on market-leading examples throughout the world. There were many great speakers, consensus, and insights. Some are highlighted below: Personalization ... <a title="The Future of Travel Marketing: Key Trends and Takeaways" class="read-more" href="https://newstaging.evokad.com/future-travel-marketing/" aria-label="Read more about The Future of Travel Marketing: Key Trends and Takeaways">Read more</a>

Developing a strategic content marketing plan is essential for travel brands looking to effectively promote their destination, attract visitors, and boost brand awareness. As experts in travel marketing, we understand the unique challenges destinations face when creating stand-out marketing campaigns in this highly competitive industry. In this post, we’ll explore why a thoughtful content strategy ... <a title="The Importance of a Content Marketing Strategy for Your Destination" class="read-more" href="https://newstaging.evokad.com/destination-content-marketing-guide/" aria-label="Read more about The Importance of a Content Marketing Strategy for Your Destination">Read more</a>

As technology continues to evolve, artificial intelligence (AI) is becoming more prevalent in almost every industry. As an agency that partners with businesses across many fields, the evok team has seen a significant impact from AI involvement in search engine optimization (SEO). When crafting marketing strategies for a credit union, healthcare organization, restaurant or travel ... <a title="How is Artificial Intelligence Impacting SEO?" class="read-more" href="https://newstaging.evokad.com/how-improve-seo-strategy-ai/" aria-label="Read more about How is Artificial Intelligence Impacting SEO?">Read more</a>

We live in a world where voice search is taking over and changing the way we find information.Voice search has become so popular that it’s now a key part of any successful SEO strategy. Because of this, optimizing your website for voice search should be a top priority if you want to stay ahead of ... <a title="How to Optimize Your Website’s SEO for Voice Search" class="read-more" href="https://newstaging.evokad.com/how-optimize-website-voice-search/" aria-label="Read more about How to Optimize Your Website’s SEO for Voice Search">Read more</a>

There is a lot of talk about how companies and agencies are using certain data, and whether or not that is some kind of “invasion of privacy”. While it certainly makes sense that consumers are reluctant to share certain elements of their life, relating specifically to health, financial, and other sensitive categories, there are ways ... <a title="Pros of Using Non-PII in Behavioral Targeting" class="read-more" href="https://newstaging.evokad.com/using-non-pii-behavioral-targeting/" aria-label="Read more about Pros of Using Non-PII in Behavioral Targeting">Read more</a>

Credit Unions in 2021: An Overview The credit union industry has seen tremendous growth over the past few years. As of 2021, combined total credit union assets total just under $2 trillion, with state credit unions surpassing $1 trillion in September 2021. As the industry grows, it will become increasingly crucial for credit union leaders ... <a title="Digital Marketing for New Member Acquisition: What Credit Unions Need to Know" class="read-more" href="https://newstaging.evokad.com/credit-union-digital-marketing-strategies/" aria-label="Read more about Digital Marketing for New Member Acquisition: What Credit Unions Need to Know">Read more</a>

From $1,500 phones to designer athleisure, consumption of consumer goods is nearing all-time highs. People are on never-ending searches for the next best luxury product, chasing a lifestyle of comfort and class. But winning the affections of the affluent market isn’t exclusively for luxury brands and goods. High-net-worth individuals and households falling into the category ... <a title="Targeting the Affluent Consumer as a CPG Brand: Lifestyle Marketing" class="read-more" href="https://newstaging.evokad.com/target-affluent-consumer-cpg/" aria-label="Read more about Targeting the Affluent Consumer as a CPG Brand: Lifestyle Marketing">Read more</a>