Travelers are more empowered than ever in today’s digital sphere. They are making booking decisions faster than ever before, and they’re relying on the web to help them. This trend has left digital marketers chasing travelers on the digital space before they finalize their destination.   But this requires more strategy than just sharing unique selling ... <a title="Travel & Tourism Marketing Segmentation: Ideal Digital Guests" class="read-more" href="https://newstaging.evokad.com/travel-tourism-marketing-segmentation-ideal-digital-guests/" aria-label="Read more about Travel & Tourism Marketing Segmentation: Ideal Digital Guests">Read more</a>

The quick-service restaurant business is extremely competitive, and trends are always evolving, meaning you have to find ways to get new customers through the door. If you want to stand out and succeed, you need to ensure that your marketing and advertising strategies are encompassing not only your national/global market but also your local market. ... <a title="Guide to Localized Fast Food Marketing & Advertising" class="read-more" href="https://newstaging.evokad.com/guide-to-localized-fast-food-marketing-advertising/" aria-label="Read more about Guide to Localized Fast Food Marketing & Advertising">Read more</a>

At the intersection of convenience and delight, product subscriptions are having their moment in the spotlight. And that light doesn’t appear to be fading anytime soon. The subscription box market has effectively exploded in recent years, with a growth rate in the three digits. With Blue Apron, Dollar Shave Club and Amazon defining and leading ... <a title="Is It Time to Offer Subscription Products on Your E-Commerce Website?" class="read-more" href="https://newstaging.evokad.com/time-offer-subscription-products-ecommerce-website/" aria-label="Read more about Is It Time to Offer Subscription Products on Your E-Commerce Website?">Read more</a>

While credit cards have been around since the 1950s, technology and consumer demand have driven rapid changes in the way financial institutions market their credit cards and the way audiences perceive offers. It’s important for these institutions to be aware of marketing shifts in order to make adjustments to their own campaigns. Here are four ... <a title="Credit Card Marketing Trends: Alleviating Consumer Confusion" class="read-more" href="https://newstaging.evokad.com/credit-card-marketing-trends-alleviating-consumer-confusion/" aria-label="Read more about Credit Card Marketing Trends: Alleviating Consumer Confusion">Read more</a>

Medical treatments aren’t the only thing evolving in the fast-paced industry of healthcare. As new technologies emerge, healthcare marketing has become a moving target that challenges healthcare operators to keep up—otherwise, fall behind. As more Gen Zers and Millennials enter the market for healthcare providers, practices are faced with the challenge to find the middle ... <a title="Top Digital Marketing Strategies for Healthcare in 2019 and Beyond" class="read-more" href="https://newstaging.evokad.com/top-digital-marketing-strategies-healthcare-2019-beyond/" aria-label="Read more about Top Digital Marketing Strategies for Healthcare in 2019 and Beyond">Read more</a>

Content may still be king in the digital marketing world, but online reputation is queen. With the hospitality industry turning to online sales and lead management systems for everything from bookings to traffic to marketing, it can be easy to forget that your reputation is just as important as the actual product or service you ... <a title="The Role of Reputation Management and Feedback in the Hospitality Industry" class="read-more" href="https://newstaging.evokad.com/role-reputation-management-feedback-hospitality-industry/" aria-label="Read more about The Role of Reputation Management and Feedback in the Hospitality Industry">Read more</a>

Restaurant operators have set goals in place, with those topping the list including profit, average check size, and customer satisfaction. But these big-picture goals aren’t achievable without the help of smaller, measurable successes.  That’s why behind every successful restaurant is a set of data-driven formulas that track the performance of the day-to-day business—otherwise known as ... <a title="4 KPIs You Must Measure in Your Restaurant Marketing Strategy" class="read-more" href="https://newstaging.evokad.com/4-kpis-you-must-measure-in-your-restaurant-marketing-strategy/" aria-label="Read more about 4 KPIs You Must Measure in Your Restaurant Marketing Strategy">Read more</a>

Birthdays, anniversaries, Christmas morning—no matter the occasion, receiving a gift is always exciting. Whether you tear through the wrapping paper or carefully remove each piece of tape, unboxing a present is just as much a part of the thrill as what’s inside. So here’s a question for CPG brands: why not make your product’s packaging ... <a title="3 Reasons to Invest in the Unboxing Experience for CPG Marketing" class="read-more" href="https://newstaging.evokad.com/cpg-marketing-investing-unboxing-experience/" aria-label="Read more about 3 Reasons to Invest in the Unboxing Experience for CPG Marketing">Read more</a>

Baby Boomers are still booming. They make up a substantial portion of the world’s population and are an economically influential generation. This generation has unique needs and priorities when it comes to managing their wealth. They desire rich and dynamic experiences as a reward for their years of hard work, such as traveling the world ... <a title="Bridging the Generational Gap in Credit Union Marketing" class="read-more" href="https://newstaging.evokad.com/baby-boomer-credit-union-marketing/" aria-label="Read more about Bridging the Generational Gap in Credit Union Marketing">Read more</a>

Millennials are on the brink of surpassing Baby Boomers as the nation’s largest living adult generation. As early adopters of technology and avid content creators on social media, Millennials feel empowered to use these digital resources to not only share their lives with the world, but also take control of every decision they make. While ... <a title="Reshaping Healthcare Marketing to Target Millennials" class="read-more" href="https://newstaging.evokad.com/healthcare-marketing-targeting-millennials/" aria-label="Read more about Reshaping Healthcare Marketing to Target Millennials">Read more</a>