Marketing

How Credit Unions Can Use Big Data to Segment Marketing

With so many diverse options within their fingertips, consumers expect the financial institution they’ve selected to truly know them and their needs. In order to meet their member’s demands, credit unions should rely on data to achieve their goals. When credit unions leverage the data available to them, they are able to better understand members, ... <a title="How Credit Unions Can Use Big Data to Segment Marketing" class="read-more" href="https://newstaging.evokad.com/credit-unions-big-data-segment-marketing/" aria-label="Read more about How Credit Unions Can Use Big Data to Segment Marketing">Read more</a>

Urgent Care Marketing Trends: Boosting Your Loyalty

The demand for urgent care clinics is growing rapidly. According to the CEO of the Urgent Care Association (UCA), the number of clinics has increased exponentially from 6,946 in 2015 to 8,774 in 2018. Moreover, urgent care centers handle about 89 million patient visits each year, more than 29% of all primary care visits in ... <a title="Urgent Care Marketing Trends: Boosting Your Loyalty" class="read-more" href="https://newstaging.evokad.com/urgent-care-marketing-trends-boosting-your-loyalty/" aria-label="Read more about Urgent Care Marketing Trends: Boosting Your Loyalty">Read more</a>

How COVID-19 Impacts Brands and Marketers Plus Best Practices

The World Health Organization (WHO) has declared COVID-19, also known as the coronavirus, a global pandemic. It’s an uncertain time. Emotions are running high, essential supplies are running low, and worried spirits are grasping to find some hopeful news. Many brands are fighting to keep their business alive, and countless marketers are uncertain of how ... <a title="How COVID-19 Impacts Brands and Marketers Plus Best Practices" class="read-more" href="https://newstaging.evokad.com/covid-19-impact/" aria-label="Read more about How COVID-19 Impacts Brands and Marketers Plus Best Practices">Read more</a>

Your Localized Restaurant Marketing Strategy: Local SEO Best Practices

Defining Local SEO Strategies for Restaurant Marketers For brick-and-mortar businesses, like restaurants, local SEO is essential to a sales-driving online presence. Although it is a single component of a more comprehensive SEO strategy, local optimization focuses on boosting online visibility for operations with a physical location or those who do business in a specific area. ... <a title="Your Localized Restaurant Marketing Strategy: Local SEO Best Practices" class="read-more" href="https://newstaging.evokad.com/your-localized-restaurant-marketing-strategy-local-seo-best-practices/" aria-label="Read more about Your Localized Restaurant Marketing Strategy: Local SEO Best Practices">Read more</a>

How to Use Social Media for Entertainment Industry

In 2018, approximately 2.65 billion people were using social media worldwide. This number is projected to increase to almost 3.1 billion in 2021. Social networking platforms, like Facebook, Instagram, Twitter, and even Tik Tok, provide users with a variety of tools, features, and formats to share and promote content. Their use has become an integral ... <a title="How to Use Social Media for Entertainment Industry" class="read-more" href="https://newstaging.evokad.com/social-media-entertainment-industry/" aria-label="Read more about How to Use Social Media for Entertainment Industry">Read more</a>

How Pay-Per-Click (PPC) is Changing the Financial Landscape

There’s fierce competition in the financial industry when it comes to climbing the organic rankings on search engines, and with 75% of users never venturing out to the second page of search engine results, it makes it that much more difficult to win the trust of prospective members for many banks and credit unions. Luckily, ... <a title="How Pay-Per-Click (PPC) is Changing the Financial Landscape" class="read-more" href="https://newstaging.evokad.com/how-pay-per-click-ppc-is-changing-the-financial-landscape/" aria-label="Read more about How Pay-Per-Click (PPC) is Changing the Financial Landscape">Read more</a>

Top Google Healthcare Search Engine Marketing (SEM) Challenges

Has your hospital, medical department, or private practice been using Google Ads to promote your business to prospective patients, but have seen your ads disapproved? Or worse, your Google Ads account has been banned. Are you wondering where you went wrong? This is a common scenario that medical marketers face due to a lack of ... <a title="Top Google Healthcare Search Engine Marketing (SEM) Challenges" class="read-more" href="https://newstaging.evokad.com/top-google-healthcare-search-engine-marketing-challenges/" aria-label="Read more about Top Google Healthcare Search Engine Marketing (SEM) Challenges">Read more</a>

Voice Search & More Search Engine Optimization Trends in CPG Marketing

With so many CPG brands aiming to stand out online, it’s more important than ever to understand how search engines work and have an effective search engine optimization (SEO) strategy in place. You can’t just create content, post it to your website, and expect consumers to find it online. You need to implement a solid ... <a title="Voice Search & More Search Engine Optimization Trends in CPG Marketing" class="read-more" href="https://newstaging.evokad.com/cpg-marketing-trends-2020-voice-search-optimization/" aria-label="Read more about Voice Search & More Search Engine Optimization Trends in CPG Marketing">Read more</a>

Digital Financial Services Marketing: How to Leverage Your Social Media

It’s official—social media has solidified its spot as one of the world’s most powerful marketing engines and bottom-line-boosting channels. Community management and paid promotions make up increasingly large segments of businesses’ digital marketing plans and spend, with major financial institutions paving the way with renowned content and high-touch engagement. Is your institution keeping up? Keep ... <a title="Digital Financial Services Marketing: How to Leverage Your Social Media" class="read-more" href="https://newstaging.evokad.com/digital-financial-services-marketing-how-to-leverage-your-social-media/" aria-label="Read more about Digital Financial Services Marketing: How to Leverage Your Social Media">Read more</a>

Healthcare Marketing in 2020: Big Data Analytics 101

Today’s patient experience doesn’t just root from doctor visits, it has grown into a cosmic spectrum of touchpoints that starts from the mere second they discover your brand to the daily interactions including social media engagements and text notifications for appointments. Modern technology has shifted what might define the ideal experience for each patient and ... <a title="Healthcare Marketing in 2020: Big Data Analytics 101" class="read-more" href="https://newstaging.evokad.com/healthcare-marketing-2020-big-data-analytics/" aria-label="Read more about Healthcare Marketing in 2020: Big Data Analytics 101">Read more</a>