Digital tactics have become a fundamental component of any travel marketing strategy. The evolution of marketing has transcended the travel industry into something more than just reaching an audience, it’s become about building connections. While it may sound budget draining and time consuming to integrate an effective digital presence into a strategy, it couldn’t be ... <a title="4 Effective Ways to Add Digital Tactics to Your Travel Marketing Strategy" class="read-more" href="https://newstaging.evokad.com/digital-trends-travel-marketing/" aria-label="Read more about 4 Effective Ways to Add Digital Tactics to Your Travel Marketing Strategy">Read more</a>

As we reach the prime of the holiday season, online shopping numbers continue to grow. Ecommerce sales account for 14.1% of total sales and are projected to reach 22% by 2023. CPG giants lead the pack as expected, however, independent online stores and smaller retailers have carved out a healthy serving of online sales for ... <a title="Selling Consumer Products Online: 4 Ideas to Drive Sales to Your Website" class="read-more" href="https://newstaging.evokad.com/drive-sales-ecommerce-website/" aria-label="Read more about Selling Consumer Products Online: 4 Ideas to Drive Sales to Your Website">Read more</a>

Instagram in 2010 started out like most social media platforms: a place to share personal pictures, selfies, pets, and even food. Since then, it has stabilized itself as one of the most important marketing tools an agency can have. Over 1 billion monthly users are currently active on the site, with 60 million photos posted ... <a title="Defining Your Brand Through Instagram Marketing Tactics" class="read-more" href="https://newstaging.evokad.com/instagram-brand-marketing-tactics/" aria-label="Read more about Defining Your Brand Through Instagram Marketing Tactics">Read more</a>

Did you know it can cost up to five times more to attract a new patient than it does to retain an existing one? Beyond that, just a 5% increase in patient retention can boost practice profitability anywhere from 25% to 95%. Sure, acquiring new patients is an ongoing objective as a provider, but losing ... <a title="Reputation & Healthcare Marketing: Digital Trends in Patient Retention" class="read-more" href="https://newstaging.evokad.com/digital-trends-patient-retention/" aria-label="Read more about Reputation & Healthcare Marketing: Digital Trends in Patient Retention">Read more</a>

This year has introduced restaurants to a new and improved way of dining. As restaurateurs settle into COVID-friendly operations, they are simultaneously finding ways to make the dining experience memorable in spite of the underlying somber feelings the pandemic has brought on. Social distancing orders and mask mandates are overstaying their welcome, and restaurant operators ... <a title="Mobile Technology Is Changing Restaurant Marketing: How Do You Adapt?" class="read-more" href="https://newstaging.evokad.com/mobile-technology-restaurant-marketing/" aria-label="Read more about Mobile Technology Is Changing Restaurant Marketing: How Do You Adapt?">Read more</a>

It’s safe to say that every destination in the world has seen tourism impacted by COVID-19 in 2020. While there are still many travel bans and restrictions in place, it’s never too soon to start planning your next campaign once it’s safe for people to travel again.  Maybe you’re looking to change your marketing style ... <a title="7 Inspirational Travel Marketing Campaigns That Deliver Visitors" class="read-more" href="https://newstaging.evokad.com/inspirational-travel-marketing-campaigns/" aria-label="Read more about 7 Inspirational Travel Marketing Campaigns That Deliver Visitors">Read more</a>

The month of November brings a sense of urgency and high hopes for e-commerce store owners as the prospect of high holiday sales looms on the horizon. This is the time to take advantage of the biggest sale season of the year, but it can be hard to get a shopper to complete their full ... <a title="E-Commerce Shopping Cart Tips and Tricks for Driving Website Sales" class="read-more" href="https://newstaging.evokad.com/e-commerce-shopping-cart-tips/" aria-label="Read more about E-Commerce Shopping Cart Tips and Tricks for Driving Website Sales">Read more</a>

Social media has become an indispensable element in any digital marketing strategy. For credit unions, social media presents a unique opportunity to interact with members beyond branches and mobile banking apps. It allows financial marketers to join members on their turf, taking your relationship beyond account numbers and loan rates and into a more personal ... <a title="Leveraging Social Media Marketing to Influence Your Credit Union’s Conversions" class="read-more" href="https://newstaging.evokad.com/credit-union-social-media-conversions/" aria-label="Read more about Leveraging Social Media Marketing to Influence Your Credit Union’s Conversions">Read more</a>

At evok, we often partner with industry leaders to bring a fresh perspective and new insights on what is unfolding in their markets. Today, we welcome back Stacie Archer to our blog for a look at the ghost kitchens market and the opportunity it presents for restaurants.  At $26.8 billion, online ordering is the fastest-growing ... <a title="Ghost Kitchens: What Virtual and Big Restaurant Brands Need to Know" class="read-more" href="https://newstaging.evokad.com/ghost-kitchens-big-restaurant-tips/" aria-label="Read more about Ghost Kitchens: What Virtual and Big Restaurant Brands Need to Know">Read more</a>

The year 2020 revolutionized the restaurant market and how it operates forever. With social distancing and face mask mandates still prevalent across the county, customers are choosing their outings wisely and restaurants are still struggling to maintain steady sales as many consumers are opting to dine at home. The shift in consumer lifestyle quickly forced ... <a title="Restaurant Delivery Marketing: In-House vs Third Party Services" class="read-more" href="https://newstaging.evokad.com/restaurant-delivery-marketing/" aria-label="Read more about Restaurant Delivery Marketing: In-House vs Third Party Services">Read more</a>