Want a peek inside agency walls and what drives KPI-impacting results for our clients? This month we asked our Account Manager and Restaurant Category Captain to share a bit about her role and the daily tasks she takes on to ensure our clients’ campaigns are successful. Here’s what she had to say. First thing’s first, ... <a title="The Impact of Account Managers in an Ad Agency" class="read-more" href="https://newstaging.evokad.com/account-managers-advertising-agency/" aria-label="Read more about The Impact of Account Managers in an Ad Agency">Read more</a>

What Does Travel Look Like Post-Pandemic for Remote Workers? The pandemic has welcomed a rollercoaster of uncertainty for the travel industry. Still, one saving grace that has come out of 2021 is the introduction of the flexcation, also known as the ability for remote workers to travel with a work-from-home lifestyle. These implementations for many ... <a title="The Rise of Burnout and Bleisure for Travel Marketing in 2021" class="read-more" href="https://newstaging.evokad.com/remote-workers-travel-marketing/" aria-label="Read more about The Rise of Burnout and Bleisure for Travel Marketing in 2021">Read more</a>

It’s 2021, and you’re a healthcare company looking for success in the new, digital world. Your competition is fierce, your budgets are tight, and you need to be able to differentiate yourself from others who are also fighting for market share. What do you do? The healthcare industry is an ever-evolving market that shifts with ... <a title="Where to Focus Your Healthcare Digital Marketing Strategies in 2021" class="read-more" href="https://newstaging.evokad.com/healthcare-digital-marketing-strategies/" aria-label="Read more about Where to Focus Your Healthcare Digital Marketing Strategies in 2021">Read more</a>

Young in age but not in experience, Millennials, and Gen Zers have lived through financial crises, a global pandemic, and major societal shifts. As such, their personal finances reflect these conditions, as do their attitudes toward financial institutions. Today, we’ll dig into how these younger generations compare to one another in terms of financial planning ... <a title="Global Financial Literacy Changes: How Gen Z and Millennials Are Changing the Game" class="read-more" href="https://newstaging.evokad.com/financial-literacy-genz-millennials/" aria-label="Read more about Global Financial Literacy Changes: How Gen Z and Millennials Are Changing the Game">Read more</a>

Sixty-five million years ago, an asteroid impacted the Gulf of Mexico and wiped out most of the dinosaurs. The remainder slowly evolved into what we now know of as birds in order to survive. Since early 2020, restaurants large and small have been fighting for survival against the asteroid that’s shaken their industry: COVID-19. At ... <a title="Restaurant Technology Evolutions After COVID-19: A Curbside Pickup Revolution" class="read-more" href="https://newstaging.evokad.com/restaurant-technology-curbside-evolution/" aria-label="Read more about Restaurant Technology Evolutions After COVID-19: A Curbside Pickup Revolution">Read more</a>

There’s a new segment of patients on the healthcare marketing radar, and it’s up to the providers to align with their demands. Gen Z, also known as the tech-savvy, education-driven, advocates of our time, is making a mark in the world with a spending power of over $143 billion. So, what does this mean for ... <a title="What Does Gen Z Look for in Healthcare Providers?" class="read-more" href="https://newstaging.evokad.com/healthcare-marketing-gen-z/" aria-label="Read more about What Does Gen Z Look for in Healthcare Providers?">Read more</a>

Credit union marketing has evolved. While rate shopping and accounts going inactive after a loan is paid off are still a part of the credit union member lifecycle, how we combat churn has become increasingly sophisticated. Marketing strategies for financial institutions are rapidly shifting from transactional marketing to purpose-driven, relationship-building marketing. And in order to ... <a title="The Evolution of Credit Union Marketing: Personalized Member Experiences" class="read-more" href="https://newstaging.evokad.com/credit-union-marketing-expierences/" aria-label="Read more about The Evolution of Credit Union Marketing: Personalized Member Experiences">Read more</a>

Summer is here, and we all know what that means—it’s the peak season for most destinations. We also know the travel industry is competitive. In fact, 40% of Americans take at least one vacation a year. From that percent, about 28% will take three or more vacations per year. So, how can you, as a ... <a title="DMO Email Marketing: Summer Destination Marketing Strategies Driving “Heads in Beds”" class="read-more" href="https://newstaging.evokad.com/destination-marketing-email-strategies/" aria-label="Read more about DMO Email Marketing: Summer Destination Marketing Strategies Driving “Heads in Beds”">Read more</a>

The Age of Privacy It’s no surprise we’ve entered an age where privacy has become one of the top priorities for users across the globe, due to issues like the Cambridge Analytica scandal where third parties exploited Facebook user data. Apple and other major tech companies have led recent shifts in the marketing industry to ... <a title="How Does Apple’s iOS14 Impact Google Ads?" class="read-more" href="https://newstaging.evokad.com/apple-impact-google-ads/" aria-label="Read more about How Does Apple’s iOS14 Impact Google Ads?">Read more</a>

When it comes to planning a vacation, each generation gets their destination inspiration in a different way. Gen X travelers may scroll various Pinterest boards and read blogs filled with aesthetically pleasing pictures and itineraries for their destination of choice. Millennials, on the other hand, spend their time on Instagram saving dozens of insta-worthy destinations, ... <a title="TikTok for Destination Marketing: Agency Strategies Taking Flight in 2021" class="read-more" href="https://newstaging.evokad.com/tiktok-destination-marketing-strategies/" aria-label="Read more about TikTok for Destination Marketing: Agency Strategies Taking Flight in 2021">Read more</a>