There is a lot of talk about how companies and agencies are using certain data, and whether or not that is some kind of “invasion of privacy”. While it certainly makes sense that consumers are reluctant to share certain elements of their life, relating specifically to health, financial, and other sensitive categories, there are ways ... <a title="Pros of Using Non-PII in Behavioral Targeting" class="read-more" href="https://newstaging.evokad.com/using-non-pii-behavioral-targeting/" aria-label="Read more about Pros of Using Non-PII in Behavioral Targeting">Read more</a>

From the moment your customers take the first bite of one of your unique dishes, they’re hooked. The problem is that if your target audience never hears about your restaurant, they can’t experience your culinary prowess. So, how do you get more people through the door or on your online ordering page? You may have ... <a title="New Consumer Trends to Watch for in 2022: Restaurant Owners Marketing Guide" class="read-more" href="https://newstaging.evokad.com/2022-consumer-trends-restaurant-industry/" aria-label="Read more about New Consumer Trends to Watch for in 2022: Restaurant Owners Marketing Guide">Read more</a>

This year, it’s forecasted that 71% of Americans will take a leisure vacation. How do you capture the attention of such a large audience? You narrow your scope. As the players of the travel and tourism industry fight to stay relevant in an evolving marketplace, it’s time to revamp your marketing strategy to include an ... <a title="Hispanic Travel Trends: How to Influence Niche Travel Markets" class="read-more" href="https://newstaging.evokad.com/hispanic-travel-niche-travel/" aria-label="Read more about Hispanic Travel Trends: How to Influence Niche Travel Markets">Read more</a>

The days when organic content was the key to having a strong digital presence in the social media landscape are over. With new competitors arising every day, it is not enough to rely on organic posts as your only social media strategy. Connecting with the right audience has become a difficult obstacle to overcome. More ... <a title="Boosted Posts: An Important Addition to Your Social Media Strategy" class="read-more" href="https://newstaging.evokad.com/boosted-posts-social-media-strategy/" aria-label="Read more about Boosted Posts: An Important Addition to Your Social Media Strategy">Read more</a>

The COVID-19 pandemic has rocked the healthcare industry by accelerating the growth of many technologies and ideologies. At the Consumer Electronics Show 2022, or CES 2022, healthcare pioneers discussed everything from industry trends to digital innovations. Held in Las Vegas, this event highlights the evolution of digital health through breakthrough technologies changing the way medical ... <a title="Rapid Expansion of Digital Healthcare Innovations Sets the Stage for CES® 2022" class="read-more" href="https://newstaging.evokad.com/rapid-expansion-digital-healthcare-ces/" aria-label="Read more about Rapid Expansion of Digital Healthcare Innovations Sets the Stage for CES® 2022">Read more</a>

Credit Unions in 2021: An Overview The credit union industry has seen tremendous growth over the past few years. As of 2021, combined total credit union assets total just under $2 trillion, with state credit unions surpassing $1 trillion in September 2021. As the industry grows, it will become increasingly crucial for credit union leaders ... <a title="Digital Marketing for New Member Acquisition: What Credit Unions Need to Know" class="read-more" href="https://newstaging.evokad.com/credit-union-digital-marketing-strategies/" aria-label="Read more about Digital Marketing for New Member Acquisition: What Credit Unions Need to Know">Read more</a>

From $1,500 phones to designer athleisure, consumption of consumer goods is nearing all-time highs. People are on never-ending searches for the next best luxury product, chasing a lifestyle of comfort and class. But winning the affections of the affluent market isn’t exclusively for luxury brands and goods. High-net-worth individuals and households falling into the category ... <a title="Targeting the Affluent Consumer as a CPG Brand: Lifestyle Marketing" class="read-more" href="https://newstaging.evokad.com/target-affluent-consumer-cpg/" aria-label="Read more about Targeting the Affluent Consumer as a CPG Brand: Lifestyle Marketing">Read more</a>

The travel and tourism industry has been rolling with the punches for the last year and a half, and now there’s more trouble on the horizon. As consumers have grown more aware of how their data is used, their personal privacy has become a growing concern, causing the government to step in to regulate how ... <a title="Destination Marketing in a Post-Cookie Internet: Evolving Your Marketing Strategy" class="read-more" href="https://newstaging.evokad.com/destination-marketing-third-party-cookies/" aria-label="Read more about Destination Marketing in a Post-Cookie Internet: Evolving Your Marketing Strategy">Read more</a>

Social media has experienced a staggering growth rate since 2004, and it’s not pumping the brakes any time soon. Credit unions that don’t hop on board with the latest tactics and trends will simply find themselves buried in the dust of yesterday’s sorrows. Today, it takes more than just a content calendar filled with scheduled ... <a title="3 Effective Ways Credit Unions Can Grow Engagement on Social Media" class="read-more" href="https://newstaging.evokad.com/improving-credit-union-social-engagement/" aria-label="Read more about 3 Effective Ways Credit Unions Can Grow Engagement on Social Media">Read more</a>

It’s hard to believe there was ever a time before search engines like Google. All of a sudden, finding quick answers to questions like, “what are the symptoms of a cold?” or “why do I feel a sharp pain in my left abdomen?” was a far-fetched thought. Fortunately, we live in simpler times now where ... <a title="1 Billion Searches a Day: How Your Patients Look for Medical Information Online" class="read-more" href="https://newstaging.evokad.com/healthcare-marketing-statistics-google/" aria-label="Read more about 1 Billion Searches a Day: How Your Patients Look for Medical Information Online">Read more</a>