If you thought your credit union should solely focus on acquiring new members, then think again. It’s been proven that only a 5% increase in member retention rates can increase a credit union’s revenue anywhere from 25% to 95%. Why? Because members who establish a relationship with your brand already know the value of your ... <a title="8 Ways Your Credit Union Marketing Agency Can Drive Member Retention" class="read-more" href="https://newstaging.evokad.com/credit-union-member-retention/" aria-label="Read more about 8 Ways Your Credit Union Marketing Agency Can Drive Member Retention">Read more</a>

Currently, there are 3.96 billion people actively using social media worldwide, so it makes sense for companies of all sizes to utilize these platforms. But the question is, who should manage your social media accounts? Well, the answer varies, and it’s not a one size fits all situation. It’s the difference between finding an external ... <a title="Agency Versus In-House: Who Should Manage Your Brand’s Social Media?" class="read-more" href="https://newstaging.evokad.com/social-media-agency-vs-inhouse/" aria-label="Read more about Agency Versus In-House: Who Should Manage Your Brand’s Social Media?">Read more</a>

As healthcare marketers, public health awareness campaigns are some of the most important work we do. The strategy behind these campaigns must balance the goal of educating the public on an often sensitive topic while meeting the specific growth goals of healthcare practices or systems. As such, there are several factors that affect planning and ... <a title="Marketing Strategies for Your Healthcare Awareness Campaigns" class="read-more" href="https://newstaging.evokad.com/healthcare-awareness-marketing-strategies/" aria-label="Read more about Marketing Strategies for Your Healthcare Awareness Campaigns">Read more</a>

The next great boon for banks and credit unions is here—Gen Z. Made up of teens and young adults, this generation is finding its footing in today’s changed world, and many have entered the workforce as college grads carving out the start of their careers. For credit union marketers, this presents a large-scale opportunity to ... <a title="Reaching Gen Z Through Personalized Credit Union Marketing" class="read-more" href="https://newstaging.evokad.com/gen-z-personalized-marketing/" aria-label="Read more about Reaching Gen Z Through Personalized Credit Union Marketing">Read more</a>

This month, our social media coordinator dives deeper into the Apple iOS14 update and what it means for Facebook Ad marketing. Get to know the technical side of things and learn how to navigate your Facebook Ad campaigns through this uncharted territory. Click here to check out Part 1 of this blog series to learn ... <a title="Part 2: How to Survive the Facebook Ads and iOS14 Update" class="read-more" href="https://newstaging.evokad.com/survive-ios14-update-part2/" aria-label="Read more about Part 2: How to Survive the Facebook Ads and iOS14 Update">Read more</a>

Gone are the days where travel brands look to professional, DSLR-grade photography for their digital marketing needs. With so many active social media users (3.96 billion to be exact), the demands for stunning travel imagery are being met by your everyday visitors. And we’re not just talking social influencers that are getting paid for the ... <a title="Modernizing Your Destination Marketing with UGC" class="read-more" href="https://newstaging.evokad.com/modernizing-destination-marketing/" aria-label="Read more about Modernizing Your Destination Marketing with UGC">Read more</a>

Curbside pickup, delivery, takeout—these are words that have become part of our daily vocabulary post-pandemic. While states continue to lift mask mandates and reduce capacity restrictions for restaurants, many consumers have happily adapted to the convenience of online ordering that arose during the pandemic. With most restaurants now offering these services, it is critical that ... <a title="2021 Brand Loyalty Expectations for Restaurant Marketing in an Online Ordering World" class="read-more" href="https://newstaging.evokad.com/brand-loyalty-restaurant-marketing/" aria-label="Read more about 2021 Brand Loyalty Expectations for Restaurant Marketing in an Online Ordering World">Read more</a>

Brand visibility is the foundation for many credit union KPIs. Without it, marketers wouldn’t be able to reach current and prospective members to increase the use of their products and services. But which indicators are used to measure performance? There are a multitude of ways to measure brand awareness, such as website traffic, surveys, impressions, ... <a title="4 Ways to Gain Share of Voice for Credit Unions" class="read-more" href="https://newstaging.evokad.com/gaining-share-of-voice-credit-unions/" aria-label="Read more about 4 Ways to Gain Share of Voice for Credit Unions">Read more</a>

This month, our Account Executive shares a glimpse of what it means to navigate travel clients through a pandemic. Keep reading to get an insider’s perspective on the marketing madness and how we quickly shifted our strategies to overcome the obstacles of COVID-19, as well as what we’re doing now to help drive visitation. Are ... <a title="Destination Marketing: ROI-Driven Strategies During a Pandemic" class="read-more" href="https://newstaging.evokad.com/roi-driven-destination-marketing/" aria-label="Read more about Destination Marketing: ROI-Driven Strategies During a Pandemic">Read more</a>

It’s no secret digital marketing is center-stage right now with the amount of time Americans spend on their devices on a steady climb. Digital video marketing in particular is growing in popularity as many social media platforms tend to prefer and promote video content over still images.  If your healthcare practice does not have an ... <a title="Why YouTube Should be a Part of Your Healthcare Marketing" class="read-more" href="https://newstaging.evokad.com/youtube-healthcare-marketing/" aria-label="Read more about Why YouTube Should be a Part of Your Healthcare Marketing">Read more</a>