STUDY: Women More Likely to Be Seen Not Heard

Posted on September 29th, 2014
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It’s always a pleasure to talk with Amy Kaufeldt FOX 35 and our GoodDay friends! Larry Meador, CEO, was on this morning discussing the use of female voice overs in commercials.

Studies show that 20% prefer to hear a male voice, 20% prefer to hear a female voice and 60% have no preference.

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