As a Chief Marketing Officer, you’re no stranger to juggling multiple responsibilities. However, there’s one critical task that demands your immediate attention: successfully navigating Google’s March 2024 Core Update. Failing to adapt to these changes could result in a significant decline in your search rankings, leaving your organization struggling to connect with its target audience. ... <a title="Thriving in the Face of Google’s March 2024 Core Update: Strategies for CMOs" class="read-more" href="https://newstaging.evokad.com/mastering-googles-march-2024-core-update/" aria-label="Read more about Thriving in the Face of Google’s March 2024 Core Update: Strategies for CMOs">Read more</a>

Deciding to hire a digital marketing agency is a significant step for any business. With countless options available, understanding what to look for is crucial. This blog aims to guide you through the process, ensuring that your choice aligns with your business objectives and marketing needs. Understanding Your Needs Before commencing your search, it’s essential ... <a title="What to Look for When Hiring An Advertising Agency" class="read-more" href="https://newstaging.evokad.com/how-hire-advertising-agency/" aria-label="Read more about What to Look for When Hiring An Advertising Agency">Read more</a>

As 2024 approaches, seismic shifts in consumer preferences and technology promise to fundamentally transform restaurant marketing. This coming year will test the agility and foresight of restaurants as they adapt strategies to appeal to evolving dining habits. Mastering key 2024 trends will allow brands to get ahead of competition and cement customer loyalty. Health and ... <a title="The Future of Restaurant Marketing: Marketing & Consumer Trends to Watch for in 2024" class="read-more" href="https://newstaging.evokad.com/restaurant-marketing-trends-2024/" aria-label="Read more about The Future of Restaurant Marketing: Marketing & Consumer Trends to Watch for in 2024">Read more</a>

Evok recently attended the 2023 Destinations Florida (https://www.fadmo.org/) Annual Meeting, bringing together Florida tourism boards, media partners, agencies, and influencers. With travel continuing to rapidly evolve post-pandemic, attendees were eager to exchange ideas and strategies, drawing on market-leading examples throughout the world. There were many great speakers, consensus, and insights. Some are highlighted below: Personalization ... <a title="The Future of Travel Marketing: Key Trends and Takeaways" class="read-more" href="https://newstaging.evokad.com/future-travel-marketing/" aria-label="Read more about The Future of Travel Marketing: Key Trends and Takeaways">Read more</a>

The emergence of artificial intelligence (AI) has significantly impacted various industries, and the broadcast media marketing sector is no exception. AI algorithms and technology continue transforming how broadcasters create, distribute, and optimize their content to reach wider audiences. Here, we explore the growing applications of AI in broadcast media marketing and how you can leverage ... <a title="The Impact of AI in the Broadcast Media Marketing Industry & How You Can Benefit" class="read-more" href="https://newstaging.evokad.com/impact-ai-broadcasting-media-marketing/" aria-label="Read more about The Impact of AI in the Broadcast Media Marketing Industry & How You Can Benefit">Read more</a>

As technology continues to evolve, artificial intelligence (AI) is becoming more prevalent in almost every industry. As an agency that partners with businesses across many fields, the evok team has seen a significant impact from AI involvement in search engine optimization (SEO). When crafting marketing strategies for a credit union, healthcare organization, restaurant or travel ... <a title="How is Artificial Intelligence Impacting SEO?" class="read-more" href="https://newstaging.evokad.com/how-improve-seo-strategy-ai/" aria-label="Read more about How is Artificial Intelligence Impacting SEO?">Read more</a>

The global market for digital health is set to reach $500 billion by 2025, according to Statista. That’s a 79% increase from 2021, which hints at a completely transformed healthcare landscape in the years to come. Already, digital healthcare innovations have hit the market and demand for more solutions to bridge gaps in access is ... <a title="Digital Healthcare Innovations: How Consumers Adopt New Digital Health Solutions" class="read-more" href="https://newstaging.evokad.com/digital-healthcare-innovations-2023/" aria-label="Read more about Digital Healthcare Innovations: How Consumers Adopt New Digital Health Solutions">Read more</a>

You have to meet your audience where they are — and in this digital age, your audience is more than likely on their phones. As your restaurant works to get the acclaim your delicious dishes and top-of-the-line service deserve, you can build relationships with your customers through mobile marketing tactics that actually work. Turn first-timers ... <a title="Mobile Marketing for Restaurants: Building Customer Loyalty" class="read-more" href="https://newstaging.evokad.com/mobile-marketing-restaurants-2023/" aria-label="Read more about Mobile Marketing for Restaurants: Building Customer Loyalty">Read more</a>

In recent years, the use of artificial intelligence (AI) has grown rapidly in many industries, including marketing and advertising. AI technologies such as ChatGPT, Jasper, and others are being used to improve the efficiency and effectiveness of marketing campaigns. In this blog post, we will discuss the potential impact of AI on marketing and advertising, ... <a title="AI Adoption by Brand Marketers and Advertising Agencies" class="read-more" href="https://newstaging.evokad.com/adopting-ai-your-marketing-strategy/" aria-label="Read more about AI Adoption by Brand Marketers and Advertising Agencies">Read more</a>

By now, you are probably very familiar with streaming TV. These services have revolutionized the way we consume content. In the past, viewers were limited to watching TV shows and movies as they aired, or recording them on a DVR (or dare I say, VCR!) for later viewing. With OTT platforms, however, viewers can watch ... <a title="Why Start Advertising on Hulu in 2023: An Agency’s Guide to Get Started" class="read-more" href="https://newstaging.evokad.com/why-start-advertising-hulu-2023/" aria-label="Read more about Why Start Advertising on Hulu in 2023: An Agency’s Guide to Get Started">Read more</a>